Komatsu Creates a Night of Higher Expectations

Komatsu Forklift Australia, officially launched its new materials handling company and released for the first time in Australia its electric Hybrid counterbalance forklift… The world’s first electric hybrid forklift.


The gala event was hosted with a touch of glamour by sports presenter Ali Mutch Thursday evening at the iconic Luna Park Sydney. Komatsu was honored to have the company of distinguished guests Mr Isoda, President and CEO of Komatsu Utility Japan, Mr Hobo and Mr Nakayama the Consulate General of Japan and Consul of Japan respectively . Many of Komatsu’s National and local customers and a wide representation of industry bodies were in attendance,   in anticipation to learn about the new Komatsu identity and Komatsu’s commitment to the Australian market.


However the night was not solely about the rebrand. The Komatsu Hybrid was released with a grand presentation taking centre stage.

The exciting new hybrid technology is the first of its kind in the world providing an opportunity for Australian businesses to productively reduce their CO2 emissions with a more energy efficient electric forklift that runs for longer periods. The new dual power source of a capacitor and maintenance free battery results in an astonishing 11 hour day with a 1 hour recharge interval.    


Managing Director of Komatsu Forklift Australia, Ted Ishikawa set the scene for the evening declaring Komatsu’s Quality and Reliability policy. Mr Ishikawa affirmed “With our high quality products through quality after-sales services by our quality-minded people. I acknowledge this as our long term commitment to all of our valued customers.”


The Australian market has provided Komatsu with the opportunity to establish their first direct distributor operation for forklifts.

Mr Isoda explained “Komatsu has multiple corporate functions in its organization. Those functions are Research, Product Development, Production, Sales & Marketing, and Product Support.” “This enables us to timely solve issues raised in the market and to feed back customer needs to our Product Development for any design changes of the next generation models. We believe that such timely reactions are our strength as a world wide manufacturer.” Mr Isoda continued.


David Cullen, General Manager of Komatsu Forklift Australia then provided the pending answers of what the Australian market can expect from Komatsu Forklift Australia over the next 12 months including: 

* Expanded product ranges

* Investment in technology and

* Industry leading fleet management systems


But a night of corporate hospitality wouldn’t be complete without the entertainment. The Three Waiters provided an element of surprise amongst the guests and Marty Coffey’s spectacular juggling and death defying acts was certainly a hit.


To view images of the night’s proceedings please visit the news section of the Komatsu website at