none

WEG AND DIRECT AUTOMATION FORGE STRATEGIC PARTNERSHIP

10-02-2016
by 
in 

WEG Australia has entered into a strategic alliance agreement with Direct Automation for the sale and support of its industrial switchgear range Australia wide.

Direct Automation Pty Ltd is a direct seller of automation and industrial control products such as PLCs, switchgear, AC drives/motors, operator interfaces, and much more.

“The alliance with WEG, will enable Direct Automation to offer a complete switchgear range to our industrial controls business,” said Katie Davies, Direct Automation’s Director.

WEG is global systems supplier, providing efficient solutions including motors, VSDs, soft starters, low voltage switchgear and transformers to all market segments, employing over 30,000 staff around the world and manufacturing in excess of 10 million electric motors and one million drives per year.

"Building on Direct Automation market experience, highly efficient business model, and WEG’s fast growing product portfolio, the partnership will provide easier and quicker access to WEG products and services, meeting the high demands of the industry,” said Leandro Mattedi, WEG’s National Product Manager for Automation.

The two companies will jointly market new products and pre-packaged solutions that can substantially impact efficiency and productivity for OEM’s and switchboard manufactures.

This is expected to reduce the cost of motor control products and result in faster delivery for customers.

The partnership will enable the traditional resources of WEG Australia and the logistics of Direct Automation to focus on increasing sales and support for the full range of industrial switchgear and motor control products for industry.

WEG service technicians and support engineers are working with the Direct Automation support team to ensure strong product familiarisation.

 

Direct Automation Pty Ltd

Ph: 1800 633 040

www.directautomation.com.au

Related news & editorials

  1. piggy bank
    05.07.2021
    05.07.2021
    by      In , In
    Employers should be aware of a number of important changes to payroll and other obligations with the start of the new financial year,” says Innes Willox, Chief Executive of the national employer association Ai Group.
    “The recent Fair Work Commission Annual Wage Review decision increased national... Read More
  2. Yawei laser cutter
    16.06.2021
    16.06.2021
    by      In , In , In
    A commitment to providing outstanding customer service, staying abreast of local trends, and ongoing diversification led to Jmar Engineering in Shepparton, Victoria, celebrating it 25th anniversary recently.
    Jmar, founded by Mark and Janice Hooper, specialises in component manufacturing, repairs... Read More
  3. Matt and Ross
    09.06.2021
    09.06.2021
    by      In , In
    Simple, high-quality coffee is revered in Italy. So when an Australian of Italian heritage, who has been involved in the coffee business most of his life and visits Italy regularly, tells you that Australian roasted coffee is the world’s best, you sit up and take notice. And when he goes on to tell... Read More
  4. Files
    17.05.2021
    17.05.2021
    by      In , In
    Today’s businesses have no room for complacency; they must be fastidious right across their operations. The systematic drive for thoroughness is captured in one underappreciated word: compliance.
    At first brush, compliance can seem like a big and vague concept, detached from immediate business... Read More
Products
Suppliers