As a part of its Real Men Wear Pink campaign the National Breast Cancer Foundation (NBCF) is challenging Aussie tradies to wear pink to support the women in their lives.
NBCF is calling on tradies to don pink, high-vis work wear, and raise money to fund vital breast cancer research.
Those who are man enough to wear pink can ask their workmates, friends and families to sponsor their fundraising – and challenge them to get kitted out in pink too.
Tradies are being urged to “get creative” with their fund raising activities.
They may choose to wear pink for a certain amount of time or until they reach their fundraising goal – or perhaps wear a pink work shirt for one day for every $5 five raised.
According to NBCF men are often overlooked when it comes to breast cancer. This initiative will re-engage men as stakeholders in the illness, whether that’s as a partner, father, brother, son, friend or the person with breast cancer.
Through Real Men Wear Pink, Aussie tradies can help NBCF move closer towards its goal of zero deaths from breast cancer by 2030.
To get involved, register a fundraising page at www.realmenwearpink.org.au
Are you man enough?