Amidst the speakers of South Australia’s Entrepreneur’s Week, tech evangelist Robert Scoble shared his provocative opinions on the future of data collection.

Across the world, data collection and aggregation has been a hot-topic for companies big and small, government branches, and concerned citizens fighting for what they perceive to be their legally protected privacy.

Scoble appears to think that privacy is a losing concept, however. Short and simple, he declared that privacy is dead, but that doesn’t appear to be the doom-and-gloom news people think it might be.

“Technology allows us to look for patterns in people’s lives and then reward customers by using these patters by saving the ‘clicks’ and therefore increasing sales,” he said.

The argument of convenience is not a new one: making peoples lives easier by prompting them with products they are more likely to buy is a leading principle behind online advertisement and tracking.

As the news has reflected, however, people online are often not pleased with the idea of having their browsing history tracked by dozens of companies and agencies. Neither are they always satisfied with the way that information is stored and shared.

The issue is provocative, but that’s what entrepeneurs are: disruptive forces that have the potential to shake up the industry perspective.

Over the next few weeks, events and talks will continue at Entrepeneur’s Week in SA, capped off with the aptly named Disrupters event, where industry founders will present.

More information can be found here

Related news & editorials

  1. 15.02.2018
    by      In
    Australia's deserts will soon hold hundreds of radio dishes, forming part of a global radio telescope designed to listen for signals from the start of the universe: The Square Kilometre Array (SKA). 
    When completed, the ambitious project will be the world's single largest piece of astronomical... Read More
  2. Newcastle solar farm
    by      In
    Newcastle City Council has signed a contract for the design, construction, operation and maintenance of a 5MW solar photovoltaic project as part of its plan to cut its emissions by 30% by 2020.
    The contract has been awarded to a joint venture between Carnegie Clean Energy subsidiary Energy Made... Read More
  3. 15.02.2018
    by      In
    Tomcar Australia, subject of a round of 2017 articles that labeled it as "Australia's last automotive manufacturer", has gone into voluntary administration. 
    Citing hostile investors and increasing costs of business, admistrators confirmed the turnover for Tomcar in the 2016-17 financial year was $... Read More
  4. 15.02.2018
    by      In
    An innovation hub to help Australian companies make the shift from traditional manufacturing to more advanced, value-added products has opened in Adelaide.
    The concept was first floated in 2016, and since then development has been ongoing, transforming a former car manufacturing plant into a hub... Read More