Published 24-09-2020
| Article appears in October 2020 Issue

New block-bottom packaging machinery for your coffees

24-09-2020

Jet technologies is delivering the latest coffee packaging innovation to the Australian and New Zealand coffee industry, with the launch of the first Vertical Form Fill Seal (VFFS) Machinery, capable of producing and filling Block-Bottom Gusset Bags at high speed.

 Suited to high output coffee production environments, this feature allows roasters to produce their own ‘Block-Bottom Gusset Bag’ without needing to purchase this packaging as a pre-made bag.

Goglio makes the desired block-bottom coffee packaging design at half the cost of purchasing pre-made bags.

 The attractive aesthetic and practical design of the Block-Bottom Gusset Bag allows products and their branding to be showcased neatly, upright and with a strong shelf presence.

 “The capability to achieve the popular block-bottom design in a cheaper and more productive way for coffee brands is something we are very excited about,” explained Daniel Malki, General Manager, and Jet Technologies.

 “The block-bottom design allows for improved styling of product branding, which comes at an advantage to brands wanting to stand out from others in the market.”

 Until now, brand owners have needed to purchase a pre-made bag to achieve the desired block-bottom look, which is more expensive.

 This was typically filled either by hand or required stand-alone filler, which added further overhead costs.

 Now coffee brands can use high productivity VFFS machinery to simultaneously make and fill the Block-Bottom Gusset Bag to order and in line with demand.

 The block-bottom design works uniquely to combine the functionality of a stand-up pouch with all the benefits of a side gusset bag.

 The Block-Bottom Gusset Bag is ideal for packaging a wide variety of coffee products such as whole bean or ground bean coffee.

 “The coffee industry is extremely competitive, particularly in Australian and New Zealand, and today’s roasters strive to be leaders in sustainability and innovation.”

 “This means they need to be able to differentiate themselves on store shelves with a stylish and functional packaging design that stands out to consumers and maintains coffee flavour and freshness,” added Daniel.

 The Goglio VFFS Machine with block-bottom capability is the only high output machine producer in the market that can help coffee brands achieve the sought-after block-bottom gusset bag design in-house.

 Jet technologies - https://www.jet-ap.com

 

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