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Insignia's Olympic Games Venture Reflects Labelling Partnership Philosophy

With the 2008 Beijing Olympic Games days away, insignia has become the labelling industry’s first official supporter of the Australian Olympic Team.

The leading prime label manufacturer and supplier of complete industrial labelling solutions recently announced its latest community service project, which will help Australia’s largest ever Olympic Team to compete on the world stage.

Function/Applications
The traditional Olympic ethos of connecting people in the spirit of fair competition, teamwork and the quest for excellence provided inspiration for insignia’s venture with the Australian Olympic Team.

In a way, these ideals reflect insignia’s own approach to performance, quality and collaboration in developing its labelling partnerships with clients.

insignia’s labelling partnerships are powerful business relationships that are forged throughout the process of meeting a client’s complete labelling requirements.

They address the business needs, impacts and issues of the client, as well as the practical aspects of label manufacturing and hardware and consumable supply and support.

Teamwork and excellence are also evident in the longstanding alliances that insignia has formed with its own suppliers over the years.

Labelling partners benefit directly from insignia’s association with international and local industry leaders such as Datamax, Zebra and Domino (thermal printers), Diagraph (automated label systems), Avery Dennison (pressure sensitive materials), Sony (thermal ribbons, GSI APMA and AIP.

Differentiating Features
As a leading manufacturer of prime and blank labels, insignia’s expertise and commitment to quality has resulted in numerous industry awards. More importantly, insignia’s prime label partners can rely on high-performance products that consistently meet the challenges of the supply chain.

The other side of insignia’s business is the provision of labelling solutions to a host of industries including healthcare, manufacturing, pharmaceutical, retail and shipping.

insignia’s expertise combines with the client’s unique business perspective to achieve seamless efficiency throughout the planning, product selection, integration, installation and maintenance phases.

According to insignia’s labelling partners, this committed, collaborative approach is what distinguishes insignia in the competitive labelling market.