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ABOUT ADVERTISING WITH INDUSTRY UPDATE MAGAZINE

Industry Update CAB audited publication, 17,875 as at October 2009.

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Industry Update (IU) is Australia’s largest circulating manufacturing magazine. It is the ultimate product guide for the manufacturing industry.

Circulation and Readership Profile
Industry Update has an Audited National Circulation of 17,875 and a readership of 72,000 making it the most widely read manufacturing magazine in the country.

The magazine is considered a must-read for the people who make buying decisions. Our readers are top level management, technical engineers, purchasing and marketing managers - the people you need to reach.

• Industry Update’s clear layout makes it a valuable resource guide, offering the reader quick access to thousands of products throughout the year.
• Unlike the internet where you must go searching, Industry Update arrives on the reader’s desk.
• Industry Update provides the latest manufacturing news and current affairs as well as informative industry features.
• Industry Update offers business leaders and staff valuable information on important topics like finance,tax and superannuation.
• Industry Update is the only specialist publication to provide comprehensive coverage of vital issues such as work safety, technology, apprentices and women in manufacturing.
• Industry Update manufacturing product cards continue to be a successful direct marketing tool.

We have developed a unique layout style to meet the needs of industry advertisers and decision makers.
IU is densely packed with relevant information and free of ‘filler’ copy. This makes IU the ultimate time - efficient read. Published quarterly, IU is always fresh and relevant to the needs of our advertisers and their markets.

EDITORIAL
Industry Update’s unique editorial format cuts straight to the facts that matter for today’s time-pressed industry professionals. Brief, product-focused articles are the mainstay of IU editorial. IU also boasts informative news and feature articles by pivotal and pioneering industry leaders. These articles provide practical advice about the critical issues and diverse problems that confront manufacturing businesses in the twenty-first century.


ABOUT INDUSTRY UPDATE PRODUCT CARDS

Want to compliment your online promotion - Industry Update product cards are a great way to reach thousands with targeted promotional material.

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Industry Update CAB audited publication, 17,875 as at March 2009 Sperian Protection